competition

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Product Life Cycles

New products follow four distinct stages in their life cycle. This article describes the stages of product life cycles and what to expect at each one. What is the Product Life Cycle? The product life cycle describes the phases that a product will go through...
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The Five P’s and Social Media

Lots of companies say – and even believe – that they have a social media strategy. They encourage employees to create profiles and to promote or share news about what the company is doing, and they set up profiles on every site they can find. But,...
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